SALLY CONWELL

SALLY CONWELL

ALICIA MCFADZEAN IS AN ARTIST WORKING UNDER THE ALIAS 'CHEEKY OBSERVER'. VISUALLY, HER WORK CAN BE SEEN AS A COLLISION OF ORGANIC AND FANTASTICAL SHAPES, PORTRAITURE AND HAND LETTERING.

CONCEPTUALLY, ALICIA AIMS TO UNPACK AND EXAMINE THE FUNDAMENTAL THINGS THAT SHAPE OUR BELIEF SYSTEMS, FUEL OUR IMAGINATIONS, AND SPARK OUR EMPATHETIC REFLEX. 

THE EVOLUTION OF HER CREATIVE OUTPUT OVER TIME HAS SEEN THEMES OF ENVIRONMENTAL SUSTAINABILITY, SOCIO-CULTURAL AWARENESS, AND THE HUMAN CAPACITY FOR POSITIVE CHANGE BECOME INCREASINGLY DOMINANT THROUGHOUT HER WORK. 

SOUTH AFRICA MURAL

BOURKE AND HARE

STORE REDESIGN

TOBY'S ESTATE MURAL

 

OCTAGON OFFICE MURAL

 

UNKNOWN

SUMO SOUP

HEAT UP THE STREETS CAMPAIGN

BOURKE AND HARE

STORE REDESIGN

Fossil NO. 8